When I worked at the bookstore in Los Angeles,we would occasionally get customers who would by books based not on their subject matter or on who wrote them, but by the color of their spines. Somebody would come in looking for light covered spines. Another would peak behind dusk jackets looking for books that conveyed a “vintage look.” More often than not these shoppers were Hollywood set designers, trying to fill the bookshelves that would provide the backdrop for the action in a movie or television show. Ever wonder why movies cost tens of millions of dollars to make? It’s because these guys were paying full price for these books and not picking them up cheap at a Goodwill store. But other people shopped like this to fill their homes because full bookcases look nicer than wallpaper. One celebrity would routinely buy multiple copies of dozens of books, so that his bookshelves would be equally full in each of his multiple homes.
According to a Knight-Ridder article, this book decor trend is filtering down to the masses:
Perhaps the ultimate signal that books are decor came when a recent Pottery Barn catalog showed an entire bookcase with the books turned backward, annoying mismatched spines facing inward, all in an attempt to achieve a neutral, uniform look.
Luckily the article is mostly skeptical of this trend, but it goes on to mention Book Decor, “a California company that sells foreign books by the foot for the express purpose of looking at them rather than reading them. Danish books cost $100 a foot, German are $150 a foot and French are $200.”
In a way they’re right. Books look great on the walls, elegant and inviting. A well-stocked library makes an impressive statement about one’s taste, but of course, lest we forget, each of the books is filled with stories. Walking into such a room, one can almost see all the words and characters peaking out from behind the book covers and floating through the ether. It strikes me as insane that anyone would fill shelves with books that they would never be able to read. After all, books are multitaskers of home decor. They look great, but you can read them and share them with friends, too. Try to do that with wallpaper.